Remember the last time you felt truly happy?

Was it today, yesterday, this week, this month, if not then, when?

Or is it more common that you feel:

  • Overwhelmed and chaotic.

  • Exhausted from juggling too many things.

  • You're not making progress and going round in circles.

  • Out of balance and lacking self belief.

  • Worried what others might think.

  • Feeling like a fraud or afraid of failing.

  • Not good enough.

  • Isolated with no support.

    ITS TIME TO BE THE PERSON YOU ALWAYS WANTED TO BE IN LIFE AND BUSINESS.

YOU CAN CHANGE, YOU JUST NEED TO TAKE THE FIRST STEP.

About Me

HELLO

Im Anna Shears, a qualified Positive Psychologist (MSc) and accredited coach practitioner (EMCC).

I am passionate about helping people live a happier life.
My career began with nearly 25 years in the healthcare sector, where I worked with Government Ministers and national leaders to shape healthcare policy and drive transformation. These experiences gave me a profound understanding of the challenges leaders face and a passion for creating meaningful connections.

Despite outward success, I faced my own struggles with self-worth and limiting beliefs. Discovering positive psychology was a turning point that transformed my perspectives and sparked a passion to help others unlock their potential.

Now, as a positive psychology coach, I empower business owners & entrepreneurs to overcome imposter feelings and self-doubt, helping them build confidence, rediscover their strengths, and achieve success without sacrificing happiness. My approach combines evidence-based strategies with empathy, ensuring every client feels seen, heard, and supported.

Outside of coaching, I’m a proud mum, unapologetic lover of house music, and believe you are never too old to have fun so won’t be hanging up my dancing shoes anytime soon!

20+

Years Working with Senior Leaders

8+

Years Immersed in Positive Psychology

UNLOCK YOUR MINDSET

What can I help you achieve?

Using the power of positive psychology.


Purpose

You break down limiting beliefs and become who you were meant to be.


Clarity

You know what you want to achieve and how to get there.


Alignment

You identify and work to your strengths, so you can do more of what you love.


Confidence


You move out of your comfort zone and feel energised.


Calm

You feel relief from overwhelm and are in control.


Support

You are connected to others who inspire you.


Resilience

You anticipate challenges and move forward with ease.

Self Belief

You feel proud, empowered and worthy.

UNLOCK YOUR MOMENTUM.

A strong MINDSET is the foundation of SUCCESS in life & business.

I can show you how.

COMING SOON

Online Group Coaching

The Empowered Entrepreneur

Accelerator Program

10 weeks

  • Build a thriving business by learning how to leverage your strengths and build resilience.

  • Enjoy more visibility and influence without feeling drained.

  • Unlock unshakeable self-belief and finally see your passion come to life.

  • The exact steps to take you from self doubt and overwhelm to focused and confidentweeks.

  • Group program for

    entrepreneurs, freelancers and business

    owners.

£1997

Limitless Growth

6-12 weeks

  • Struggling with imposter feelings, overwhelm or burnout? Are you left doubting your next move?

  • Rewrite your story, you’ll realign with your goals, and elevate every aspect of your business and life.

  • Over six sessions, we can uncover limiting beliefs, and empower you to create sustainable success in your business and beyond.

  • Using the latest proven techniques from positive psychology coaching.

  • 1 X 30 minute initial call and 6 X 60 minute follow up calls online via Zoom. Over 6 weeks or fortnightly over 3 months. Same day and time each week

* Corporate costs vary

£349

One Call. One Breakthrough, Unlimited Potential

The Breakthrough Session

90 minutes

  • Designed to create immediate impact on your life and business.

  • Get out of your own way -

    understand what is holding you back and how to

    overcome your blocks.

  • Focused on increasing your confidence and getting clear on your goals.

  • Move past overwhelm and expand your comfort zone so you can be successful in life and business.

  • Design a plan that works for you, with actionable steps that feel aligned to who you are destined to be.

Why Choose Me

As featured in...

UNLOCK YOUR MOJO

What They Say

TRANSFORMATION BEGINS WITHIN

I found myself struggling not only with the challenges of returning to my role but also with intense feelings of imposter syndrome. Anna provided the support and guidance I desperately needed during this difficult time. Through our sessions, she helped me process my experiences, rebuild my confidence, and develop practical strategies to manage my work and maintain my well-being.

GP - Clinician & Healthcare Leader

I feel I have got a much clearer view going forward about what the right work-life balance is for me. The sessions have helped me to realise my own worth and re structure elements of my business to reflect that. It has given me the confidence to run my business to work for me as well as others. Thank you! I feel it could not have been better timed with our sessions and I am feeling very positive and clear about the road ahead.

Sarah W - Fitness Instructor & Business Owner

Anna was incredible and I feel lucky to have found her. She knows how to coach the best out of me, which is definitely a challenge!

She was kind, caring and considerate, approachable and easy to talk to, in an informal, yet profesional manner. She kept on topic, didn't deviate from her path, and this ultimately resulted in me setting achievable short term goals. Thank you Anna!

Emma K - Online Tutor & Business Owner

The experience was very positive. I had fairly recently become a single parent due to the death of my partner so the support was welcome and came at a perfect time. Anna was incredibly easy to talk to and handled my situation sensitively & empathetically.
I put into practice tools and techniques we had discussed to make the evening routine easier with my young daughter. I also made more time for myself to enjoy things away from parenting.

Liz W - Project Support Officer

Office:

the authentic imposter co. ®

PO Box 102, Tadcaster, North Yorkshire,

LS24 0BW

Instagram:

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